Act IV Status Report

Last Updated: April 17, 2026

Supply Side - Publishers

Activation Efforts

Harper Collins POC Planning

Start: Mid-May 2026

Publisher POC with HarperCollins

Arc XP & Washington Post POCs Planning

6-week POCs starting Mid-May 2026

Dual POC engagements with Arc XP platform and Washington Post

DoubleVerify In Progress

Target Close: Q2 2026

Publisher partnership deal on track for Q2 closure

McClatchy POC Underway NEW

POC in progress with McClatchy newspaper chain - 30+ newsrooms including Miami Herald, Kansas City Star

Sky News Blocked

UK news publisher opportunity

Blocker: Needs professional services resources

The Telegraph On Hold NEW

Recently acquired by Axel Springer - will re-engage post-integration

NBA Re-engagement NEW

Sports content partnership - need to re-engage

New York Times Re-engagement NEW

New CTO presents re-engagement opportunity - historically good BD partners

Daily Mail Re-engagement NEW

UK's most-visited newspaper website - need to re-engage and win

Expansion Efforts

Medium Renewal In Progress NEW

Renewal negotiations with Medium platform

Spotify Workshop Scheduled NEW

April 29, 2026

AI Scraping and Security Workshop with Spotify

NBCU Webinar To Be Scheduled NEW

Educational webinar on bot management trends for NBCU team

AP (Associated Press) Expansion

Expansion opportunity with AP newswire

People Magazine Expansion

Condé Nast Expansion

Portfolio includes Vogue, Wired, New Yorker

Financial Times Expansion

LLM Deal Pipeline

Meta Active Negotiation

Proposal Sent: April 2 | Last Activity: April 13

Health & sciences content licensing deal with MIT attribution partnership

Customer Buy-ins: BMJ, Carbon Brief, Quest, Wiley, MDPI, ResearchGate

Manus Active Discussion

Last Activity: April 16 | Contact: Richard Chieng (PM, Manus)

Scaling "Human-in-the-Loop Agentic Payments" model similar to SimilarWeb deal

Focus Areas: Business/financial data, academic publishers, job/recruitment, real estate platforms

Key Requirement: Exclusive access advantage (at least temporarily) in return for streamlined negotiations

Microsoft Early Stage NEW

Content signals licensing discussions

Clay In Progress

Last Activity: April 3 | Contacts: Sidney Wijngaarde, Soroush Khadem, Tamar Weseley

Domain validation and ID resolution solution for GTM workflows

Scope: ~25M domain records - initial sync + routine updates for live/valid status and redirect tracking

Enterprise Content Platform Activations

Pinterest In Progress

Strong meeting with leadership (Dane + CTO) - "in the dark ages" with bot management

Ask: API access to Cloudflare content signals data

High-value creator content + licensed publisher content to protect

Challenge: Weak AE coverage, high Fastly takeout priority - Jack coordinating

Beehiiv In Progress

Big Opportunity: Individual creator controls for bot management - first mover advantage over Patreon/Substack

Positions Beehiiv as leader in next wave of creator monetization with clear value differentiator

Contact: Tyler (founder) | Meeting scheduled week of May 13

Potential: Big announcement at Cannes - Beehiiv is nimble and can move fast

Patreon In Progress

Major Win: Platform-wide AI crawler blocking as default, replacing robots.txt approach

No creator-level controls in initial phase - public announcement opportunity to demonstrate creator protection

Collaborative rollout announcement planned | Contact: Sam

WPP In Progress NEW

Big Win: Marketer GEO Dashboard partnership - "Google Analytics for the agentic era"

Incredible call with Edward Cowell (VP SEO) - using Cloudflare bot data

Next Steps: Matthew conversation with Cindy and Emily

Cannes Opportunity: Joint on-stage announcement - WPP owns Cannes, chance to hijack their presence

Other Initiatives & Events

The Atlantic Press Opportunity Exploring NEW

Potential press/media opportunity

State of the Bots Report Planning NEW

Comprehensive report on bot trends, blocking patterns, and AI crawler behavior across publishers

NYC Publisher Meetup Completed NEW

Presentation successfully delivered

Cannes Upcoming NEW

Cannes Lions or advertising/media event - potential WPP joint announcement

INMA September Tour Scheduled NEW

September 2026

International News Media Association tour - global publisher networking and BD